Re-branding a developer conference
Client: Hacknorth
Hacknorth was a north-west based developer conference focussed around creating community and building relationships between developers and designers of all types.
Services provided:
- Logo Design
- Visual Identity
- Event Branding
- Promotional Material
- Product Design
Working closely with the event organisers and key figures involved in driving Hacknorth, we were compelled to develop a narrative around the culture and roots of developers.
Deciding on a single strong colour choice and bold typographic stance and by engaging with the humour of the broken glasses metaphor, the branding took on a life of its own.
The event has since attracted increasing interest from leading speakers and spearheads within the tech world and promoted not only the industry but the lifestyle characteristics of digital arts, consulting, design, marketing and everything in between.
